The present submission was made to The Netherlands’ public consultation on their tax treaty policy regarding services payments.
Digitalisation and globalisation have transformed the global economy, driving a shift to services and an enormous growth of cross-border services. Services have become both deliverable remotely, and increasingly also produced digitally and delivered automatically from the cloud. This will accelerate due to artificial intelligence, so that services will be deliverable from anywhere to anywhere in the world. At the same time, digital communication has greatly strengthened the links between services suppliers and their customers or users, enabling systematic collection of data and even contributions of content from them, reinforcing the claim to taxing rights for countries at source.
These changes have fundamentally undermined two basic principles of international tax embodied in tax treaties: the restriction of taxing rights at source unless there is a physical presence, and the allocation of rights to tax the profits of multinational enterprises (MNEs) based on the residence of legal persons. It has become infeasible to define the place of performance, traditionally the basis of jurisdiction to tax income from services, since they can be delivered with little or no physical presence, while delivery from the cloud makes it hard or impossible to specify the location of the supplier.
A new approach is now clearly needed for the allocation of taxing rights over MNE income in a globalised and digitalised world economy, especially in relation to cross-border services. This should provide a fair and equitable allocation of taxing rights between countries based on the location of real activities that generate the income. Such an allocation should strike a balance between supply side factors, the location of personnel and assets, and also the demand side, sales to customers essential for the realisation of profit and from whom considerable value derives (data and contributions of content).
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